by Carl McDaniel Jr. (Author), Roger Gates (Author).
by Carl McDaniel Jr. ISBN-13: 978-1118249321.
It illustrates concepts with actual data, real-world case problems, as well as methods tried and tested in the real world.
by Prof Carl McDaniel (Author), Roger Gates (Author). This book is great, it provides very useful information on marketing. As a college student I would recommend this book to marketing majors.
by. McDaniel, Carl D; Gates, Roger . 1942-. Cincinnati, Ohio : South-Western College Pub. Collection. inlibrary; printdisabled; ; china.
The authors practical, &nbs. Автор: Lancaster, Geoffrey A. Massingham, Lester Ashford, Название: Essentials of marketing ISBN: 0077098609 ISBN-13(EAN): 9780077098605 Издательство: McGraw-Hill Рейтинг
Carl D. McDaniel, Roger H. Gates, Carl McDaniel, Roger Gates.
Along with Roger Gates and several others, Carl created the MSMR Advisory Board. ard/advisory- board-members. Carl McDaniel continues to marvel at the excellent job Pam Rimer does in typing his portion of the manuscript.