From the Inside Flap.
This must have been the audience Adam M. Brandenburger and Barry J. Nalebuff had in mind when they wrote Co-opetition, a book about "the game theory strategy that's changing the game of business," as they put it.
The authors never really make clear what distinguishes game theory from good business sense. Nalebuff had in mind when they wrote Co-opetition, a book about "the game theory .
The authors visualize co-opetition as a kind of judo or chess match, in which duelists use not only their own strengths but their opponents' weaknesses as they battle.
Co-opetition is a pioneering, high profit means of leveraging business relationships. Intel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Пользовательский отзыв - markdeo - LibraryThing.
Why Can’t a Game Be More Like a Business? In this book, Brandenburger and Nalebuff use game theory to develop a set of guidelines that will make it easier to explain the reasoning behind a proposed strategy
Adam M. Brandenburger, Barry J. Nalebuff. One strategic management book that has helped me is Co-opetition. Co-opetition is the use of both co-operation and competition in an effort to better your business.
Adam M. Similar to Michael Porter's Five Forces framework, Co-opetition aims to describe a business or industry as part of a broader system, and design business strategy through competition and alliances with other economic actors that affect your business.
Co-opetition By Barry J. Nalebuff and Adam M. Brandenburger. Adam M. Brandenburger is professor at the Stern School of Business at New York University, and was previously a professor at Harvard Business School.
Co-Opetition Adam M. Brandenburger,Barry J. Nalebuff Eingeschränkte Leseprobe - 2011. Nalebuff applies game theory to business strategy and is the co-founder of one of America's fastest-growing companies, Honest Tea. Bibliografische Informationen. Co-opetition Adam Brandenburger Auszug - 1996. Co-Opetition Adam M. Brandenburger Keine Leseprobe verfügbar - 1998. Alle anzeigen . Häufige Begriffe und Wortgruppen. Co-opetition A currency paperback. Mitwirkende Personen.
He co-founded Honest Tea and authored numerous articles and several books. Co-opetition, with Adam Brandenburger and Barry Nalebuff.
Barry J. Nalebuff (born July 11, 1958) is a Milton Steinbach Professor of Management at Yale School of Management. He is an expert in business strategy and game theory, as well as many other topics. He co-founded Honest Tea and authored numerous articles and several books. Nalebuff, Barry; Dixit, Avinash K. (1991). Why Not? How to Use Everyday Ingenuity to Solve Problems Big and Small, with Ian Ayres and Barry Nalebuff.
Born in London, England, Adam received his . degrees from the University of Cambridge. Books by Adam M. Mor. rivia About Co-Opetition.